Friday, 28 September 2012

Analysis of 13E8



This music video, does capture some key elements, the lighting in some areas of the video is good, not many props are seen, locations are basic; mainly based in around one room. There is emphasis and a connection with the lyrics and visual video shots. The actual lipsyncing is good in the parts that there is lipsyncing, which there aren't that many parts which are lip synced, a lot of the song are just still shots of the main artist in the frame. There are a lot shots emphasising her lips and eyes, which is good, this the only really sign of connection with the audience, as in other shots she doesn't really focus or look in the camera, for that feel of connection to the audience. There are some very good uses of cutaways, where you do not really recognise it has occurred, some areas where very well thought ideas to the storyboard and others weren't so good.
It seems as this video was a bit rushed, quick locations were set, some lipsyncing was good but other was not exactly on point this could be partially down to the editing. The actual acting looked like it was well suited to the song, although there could be a few changes in the facial expression differentiating form the storyline and the performance, even if the song has a certain genre or mood.
The lighting in a few shots could be significantly improves, as at one point i thought there was a black gap, but than i realised there was a figure (the artist). In terms of the artist making the song look realistic and get their point across legitimately, there seemed to be a bit of hesitation and a lack of confidence.
Her body language was unclear, with the mix of misenscene, because in one way it seemed as if the song was to show this style of acting form the artist but, at points it felt as if she was just naturally like that, possibly a bit unclear of her role and shy, as said before lack of confidence, which defiantly helps to secure viewers for the video.

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